Summer in Alpharetta is shaping up to be a big one!
Downtown Alpharetta is getting a new restaurant worth paying attention to, and three new stores are coming to Avalon this year.
Here's what you need to know for this week.
LATEST DEVELOPMENTS
🛍️ Three New Brands Are Opening at Avalon in 2026
Avalon will soon be home to three new retailers (Vuori, ALO Yoga, Johnnie-O) with openings spread across spring and summer 2026.
Vuori, the California-based performance apparel brand, is now open in a 4,800-square-foot space next to Faherty. The Avalon location is Vuori’s second Georgia location.
ALO Yoga is bringing a 4,000-square-foot store next to Williams Sonoma this summer, marking the brand's second location in Georgia.
Johnnie-O opens this summer in a 1,900-square-foot space next to Gorjana, its first standalone storefront in Georgia. The brand offers a full range of apparel, footwear, and accessories for men, women, and boys, including signature polos and button-downs.
🍽️ New Mexican Restaurant Is Coming to Downtown Alpharetta This Summer
Amasa Mexican Kitchen will open this summer in downtown Alpharetta, taking over the space previously occupied by Jekyll Brewing.
The restaurant is rooted in Baja-style cuisine, is entirely gluten-free, and leans heavily into seafood. Amasa’s house-made blue corn tortillas anchor the menu.
A dedicated tequila room, premium margarita flights, and Sunday cazuela brunch buffet inspired by Mexico City dining traditions are all part of the concept.
The space is split between communal tables upstairs for a more lively atmosphere and two private dining rooms downstairs, with live jazz and Spanish singer-songwriters planned for evenings.
🏢 Local Businesses of the Week
Located on Davis Drive off Exit 8
Main event in Alpharetta features state-of-the-art bowling, laser tag, gravity ropes, a massive arcade, and a full-service restaurant. The facility is located off of U.S. Highway 19 and Mansell Road on Davis Drive and is perfect for birthday parties, team building, corporate events & parties, meetings & happy hour!
Taffer’s Tavern
Taffer’s Tavern features delicious comfort and elevated tavern foods with some surprises that are prepared using innovative cooking technologies that drastically improve the quality, flavor, and consistency of every dish.
La Parrilla Mexican Restaurant
La Parrilla showcases a delightful array of traditional Mexican dishes. Indulge in flavorful Tacos al Pastor, savor the rich Chicken Mole, or try the Fajitas, served sizzling with all the fixings.
Adventure Air Sports Alpharetta
Adventure Air Sports Alpharetta is an action-packed, family entertainment center that offers fun for all ages, including racing slides, dodgeball, an air basketball court, and more!
What Would You Like to See More Of?
COMMUNITY
📅 Top Events For This Week
Ales, Tails & Trivia
May 20, 7PM-9PM at Fetch Park Alpharetta
Come pet some pups, play trivia, and win awesome prizes. Trivia is free to play each week.
Groovin’ on the Green
May 22, 6PM-9PM at Halcyon
Visit the Village Green in Halcyon every Friday and Saturday evening through October for live acoustic music with talented local musicians.
Avalon Nights Live
May 22, 6PM-8PM at The Plaza in Avalon
Unwind after a long week with live music by Davis and the Love in the Plaza from 6PM to 8PM.
The Reckless Band
May 22, 8PM-11PM at Roaring Social
The Reckless Band has a diverse song list that includes favorites from the 80’s, 90’s, classic rock, country, & dance/funk.
Brendan Sagalow
May 22, 7:30PM-9:30PM at Roaring Social
New York City-based comedian Brendan Sagalow has deftly and defiantly owned the stage for over 10 years. His debut full-hour comedy special, Thin Lips, was released in August 2024 on YouTube and continues to receive critical acclaim.
Big Peach Running NaviGator 5K and Fun Run
May 23, 8AM-10AM at Halcyon
Run, walk, and make a difference at the St. Brendan’s NaviGator 5k & Fun Run. The race starts at the Halcyon entrance at 8:30AM.
Alpharetta Farmers Market
May 23, 8:30AM-12:30PM in Downtown Alpharetta
Spend your Saturday morning in downtown Alpharetta as local farmers, bakers, makers, and artisans fill the streets with fresh produce, handcrafted goods, flowers, and irresistible treats.
Alpharetta Arts Fest
May 23, 10AM-5PM behind Alpharetta Community Center
The Alpharetta Arts Fest will circle the green space behind the Alpharetta Community Center. Artisans from around the country enjoy exhibiting their unique wares to the large and welcoming neighbors and visitors.
Memorial Day Weekend Kickoff at Avalon
May 23, 4PM-7PM at Avalon
Set on the rooftop pool, this summer kickoff brings together music, style, and elevated atmosphere. The event is headlined by Nigel Barker, a renowned fashion photographer and former America’s Next Top Model judge.
Spring Sunday Music Series
May 24, 1PM-4PM at Halcyon
Relax on the green this spring with your favorite drink and listen to great music every Sunday from 1-4 PM.
🐶 Pet of the Week: Twirl
(Up For Adoption!)
If you’re missing something lovable and sweet in your life, we’ve got a good-looking companion who is sure to turn that situation around. Meet Twirl!
Twirl is a three-year-old Shepherd mix who is just an easy, all-around great dog. She is fully housetrained and adores humans and most other dogs her size (she’s 53 pounds). She is not a big fan of cats.
Twirl has been spayed, microchipped, and is up to date on all preventatives and vaccinations.
She likes to venture around the yard, so she needs the security and exercise potential of a big fenced-in space.
Come meet Twirl at Furkids (appointment first) and see if she’s the perfect match for you!
Until next week,
Alpharetta.com Insider Team